MILANO

This Master of Business Administration or MBA (Global Hospitality and Tourism) is good for: graduates who wish to further their study, those who wish to become entrepreneurs and start their own hospitality and tourism business, those switching from other industries, and those wishing to advance their career and assume more senior roles or join global organisations.

Obiettivo del Master in Tourism Digital Marketing è dunque trasferire le conoscenze e le tecniche richieste per saper definire, gestire e verificare la presenza in Internet dell’impresa turistico-alberghiera al fine di realizzare una strategia vincente di comunicazione e vendita on-line.